Challenge
To help support a major rebalance of the beauty department in Boots flagship stores through the movement, installation and merchandising of 13,000 feet of new display stands in just 2 weeks.
Execution
Momentum trained and provided 144 specialist installers, 90 merchandisers, 10 team leaders and a dedicated account team to ensure the project was completed on time and within budget.
Results
A total of 13,000 feet of new permanent display kit was successfully moved and installed across all stores within two weeks. This challenging project has been shortlisted for a 2009 POPAI award.
